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	<title>in/situm - leading innovation through research</title>
	<link>http://www.insitum.com/blog</link>
	<description></description>
	<lastBuildDate>Fri, 06 Jun 2008 16:34:00 +0000</lastBuildDate>
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		<title>Andy Cargile gives presentation at insitum (Mx)</title>
		<description>User Experience Manager at Microsoft, Andy Cargile visited our offices in Mexico City and shared with our team the process his group follows to integrate business, design and research to deliver innovative and relevant hardware products to users. Always passionate about the user experience, Cargile thrives on helping create products ...</description>
		<link>http://www.insitum.com/blog/2008/06/06/andy-cargile-gives-presentation-at-insitum-mx/</link>
			</item>
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		<title>Design Research Conference</title>
		<description>In/situm director, Luis Arnal, has been invited as guest speaker at this year's Design Research Conference, organized by the Institute of Design, Illinois Institute of Technology in Chicago. The Conference will take place at the Museum of Contemporary Art in Chicago from September 19-20. Don't miss it. 

More info at: ...</description>
		<link>http://www.insitum.com/blog/2008/05/23/design-research-conference/</link>
			</item>
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		<title>John Heskett invited speaker at insitum (MX)</title>
		<description>Professor at the School of Design in the Hong Kong Polytechnic University and author of Toothpicks and Logos: Design in Everyday Life, among other titles, John Heskett recently visited our offices in Mexico to talk about design and the creation of value. Transforming the conventional view of design, he suggested ...</description>
		<link>http://www.insitum.com/blog/2008/04/28/john-heskett-invited-speaker-at-insitum-mx/</link>
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		<title>How to become an irresistible offer</title>
		<description>Interviewed in March for Mexican business magazine Entrepreneur, Luis Arnal recommends keeping eyes wide open at all times, since everybody is a potential client. Identifying true client needs and implementing real solutions to solve their problems is a simple but very effective suggestion for attracting more clients.

See full article (PDF-4.36 ...</description>
		<link>http://www.insitum.com/blog/2008/04/24/how-to-become-an-irresistible-offer/</link>
			</item>
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		<title>Training</title>
		<description>Taking your team to a higher level </description>
		<link>http://www.insitum.com/blog/2008/04/20/training/</link>
			</item>
	<item>
		<title>Interaction</title>
		<description>Making usage easier through experience </description>
		<link>http://www.insitum.com/blog/2008/04/20/interaction/</link>
			</item>
	<item>
		<title>Innovation</title>
		<description>Envisioning solutions 360° </description>
		<link>http://www.insitum.com/blog/2008/04/20/innovation/</link>
			</item>
	<item>
		<title>Research</title>
		<description>Formulating and engaging new opportunities </description>
		<link>http://www.insitum.com/blog/2008/04/20/research/</link>
			</item>
	<item>
		<title>Healthcare</title>
		<description>Focusing on what really matters </description>
		<link>http://www.insitum.com/blog/2008/04/20/healthcare/</link>
			</item>
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		<title>Innovate or die</title>
		<description>Mexican daily Reforma published on March a special edition on new businesses. The article Renovate or Die, the Same Old Challenge, offers a vision of the situation and challenges faced by new companies in Mexico. Luis Arnal and Roberto Holguín talk about their experience as pioneers in the innovation world ...</description>
		<link>http://www.insitum.com/blog/2008/03/27/innovate-or-die/</link>
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