Delivering the ideal digital experience for your customers and stakeholders.
A digital solution must provide a memorable experience to positively impact people’s lives and transform organizations. Through user-centered design we create innovative and disruptive solutions, able to solve user’s needs and business goals.
User centered digital solutions, designed through a collaborative process.
Exploration and evaluation of product’s usability to identify occurrences of good and bad digital interaction practices, their level of severity and mapping opportunities for improvement.
• Identification of usability issues
• Analyze market best practices
• Detect opportunities
User research aimed to reveal use cases, user’s expectations, adoption barriers and interaction models, generating a deep understanding of usability issues on a digital product that will lead the development of new solutions tailored
for the targets.
• Platform tests with real users
• Performance and qualitative analysis
• Straightforward recommendations
Definition of the strategy, product vision and design principles, based on a positive usage experience that will guide the development of a digital product, according to it’ s business model.
• Tangibilize concepts into solutions
• Interface guidelines for further development
Restructuring and redesigning a previously existent digital platform through a user centered innovation and design thinking approach, solving user’s needs and evolving the business potential.
• Complete rethink and redesign
• Iterative and co-creative process
• Solving known and unknown business
Design of a digital solution intended to replace a current analogical process, identifying new business opportunities and eventually redesigning internal organizational processes through new interaction channels.
• Transformation of an analogical process into a digital platform
• Visual identity development
• Perfect match between service and platform